Memec to distribute TransDimension USB profucts

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25 February 2004 News

Insight Memec, the global semiconductor distributor and subsidiary of The Memec Group, has been engaged by TransDimension, of Irvine, California, to provide technical sales and distribution/logistical support in Europe.

A leading provider of USB connectivity solutions for embedded applications, TransDimension says it has expanded its European market presence in response to significant market acceptance of its USB connectivity semiconductor and software solutions.

"Insight Memec brings world class semiconductor demand creation, technical support, logistics, and customer relationships that allow us to better service our European customers' growing need for embedded USB solutions," said Mike Holt, TransDimension vice president of marketing and business operations. "We are excited to have Insight Memec as our Pan-European distributor."

TransDimension's product lines include ICs (semiconductors), IP cores, and software that provide direct connectivity for a wide range of PC peripheral, consumer and mobile devices. Until now, these applications have required an indirect means, such as a PC host, to exchange data. These embedded applications include cellphones, set top boxes, printers, CD, DVD and MP3 players, digital cameras and portable storage products.

"TransDimension is at the forefront of USB/OTG connectivity, offering complete USB solutions to both hardware and software," commented Bill Walker, president, Insight Memec Europe. "Adding TransDimension to our portfolio strengthens our commitment to provide innovative solutions to the increasing requirements of both consumer and industrial markets in Europe. Insight Memec looks forward to distributing and providing technical sales support to TransDimension's USB product line."

For more information contact Memec SA, 011 897 8600.

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Memec to distribute TransDimension USB profucts

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