Microsoft launches website personalisation

6 February 2008 News

Microchip has announced the personalisation of its website, which enables users to tailor the delivery of content to their needs. Users opt in via an application form to set up their profile and preferences. They can then quickly find the exact content they need whenever they log on, without having to search for it. Users are also able to track their sample and purchase order histories, and receive notification by e-mail when something they are interested in has been updated.

"Website personalisation represents another way in which Microchip is here to help," said Mitch Little, vice president of Worldwide Sales and Applications with Microchip. "Making key tasks easy for users to accomplish helps them to be more effective at their jobs."

Subsequent releases of the personalisation service are expected to include RSS feeds, training resources and history, support tracking and history, social networking, lists of recent searches, and enhanced order-history tracking.

For more information visit www.microchip.com/myMICROCHIP

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