Microchip pushes direct e-commerce via mobile

19 April 2017 News

Microchip Technology has débuted its updated, feature-rich and mobile-optimised e-commerce platform for purchasing microcontrollers, mixed-signal, analog, Flash-IP solutions and more. microchipDIRECT, which sells Microchip parts directly to customers, has been updated with several new mobile-accessible features, including high-volume quotes, custom programming, ordering flexibility, numerous languages, worldwide currency options and global support.

“Consumers expect a certain look, feel and ease-of-use on any e-commerce site they visit, whether purchasing consumer goods or semiconductors,” said Sean Strickler, director of corporate sales at Microchip. “microchipDIRECT is meeting those consumer expectations by providing a B2C-like experience that allows our clients to check product stock quantities, see pricing, track orders or download a data sheet directly from their mobile device. We are proud to be the industry leader in this area with unique key features that are easily accessible on our new mobile-optimised website.”

Users can now request a quote for high-volume pricing via a smartphone, tablet or desktop device, and are able to check when their order will arrive before they commit to placing an order. In addition, customers are now able to schedule their orders up to 12 months in advance and dropship to most global locations.

Another innovative feature is the ability for customers to add custom code to a microcontroller or memory device via the microchipDIRECT Programming Center. This service offers fast and low-cost programming, and customers can also apply their approved pricing quote to a programmed part.

For more information visit www.microchipdirect.com

Further reading:

From the editor's desk: Pricing surge reshapes engineering reality
Technews Publishing News
The recent and continuing surge in memory prices has become more than a supply-chain story confined to global semiconductor markets. We have watched in disbelief as the ASP of memory has risen by over ...

Read more...

---

Siemens democratises EDA software access
News
This collaboration will provide streamlined access to advanced electronic design automation software for European semiconductor innovation.

Read more...

---

Components distribution: A promising trend
News
The European electronic components market returned to solid growth in Q1, gaining 16,9%, with broad, but uneven, momentum across the region.

Read more...

---

New appointment for Links Field team
Links Field Networks News
Links Field Networks is excited to welcome Jarrod Hutton to the company as a technical sales representative, bringing a powerful combination of technical expertise, creativity, and a genuine passion for innovation.

Read more...

---

Solar skills empower Alexandra youth
News
To support developing renewable energy skills, Yellow Door Energy launched YDE Lumen30, a programme that trained 30 young people from Alexandra township in Johannesburg.

Read more...

---

Advancing hydrogen mobility in South Africa
News
The hydrogen refueller was developed using South African engineering expertise and complies with 42 international and local standards.

Read more...

---

RE+ South Africa 2026: From strategy to execution
News
Taking place at Gallagher Convention Centre in Johannesburg from 02 to 04 June 2026, this new addition to South Africa’s energy landscape introduces a focused commercial and industrial energy event within a proven exhibition platform.

Read more...

---

Africa Energy Indaba announces 2027 dates
News
Following the continued success and growing global impact of the Africa Energy Indaba, organisers have announced the dates for the 19th edition of the Africa Energy Indaba 2027.

Read more...

---

RS South Africa named master distributor for the Arduino UNO Q
RS South Africa News
RS South Africa announced that it has been named Master Distributor for the Arduino UNO Q SBC platform across South Africa and the broader African region.

Read more...

---

Engineering in a world that cannot assume connectivity
Technews Publishing Editor's Choice News
Across industrial automation, networking, and defence systems, engineers are rediscovering the importance of resilience and autonomy in an increasingly connected world.

Read more...

---