For RFID today, think outside the box
23 October 2002
News
Overall awareness of RFID has definitely increased in recent months, driven partly by heightened security concerns, sensationalised claims of tagging humans and other factors. While lack of education hindered the market's growth in the past, this rising awareness is helping the market move ahead, albeit at a slower pace than many hoped.
This is according to US research firm Allied Business Intelligence who reckons that perhaps part of this slower adoption rate is attributable to transponder cost. While it is certainly not economical to place a $1,00 transponder on a 50 c pack of Wrigley's chewing gum, ABI says that many applications can indeed justify this expense. But that identifying these applications sometimes requires managers to think outside the box - literally. In the near term, it will not be box-level tracking of supply chains that drive the RFID market. Instead, novel applications and those for closed-loop systems will dominate new installations. In time, pallet and crate level tracking will kick in, followed by box/carton tracking.
ABI has published three research studies on RFID. A white paper that provides a general overview of RFID technology is also downloadable from the ABI web site. See www.alliedworld.com/servlets/CatalogView?category=CA11
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