Universal's family of surface-mount placement machines will grow early this year with the release of the new Vantis platform.
Built specifically to compete in the emerging mid-range market segment, the Vantis offers accurate and reliable placement of surface-mount components. Universal says it is marketing the Vantis as the machine, "Where versatility and value meet."
The mid-range total available market represents approximately $280-$320 in annual machine sales and is projected to experience double-digit growth over the next several years. Universal says that the mid-range market emerged in part due to a growing number of small- to mid-sized circuit board manufacturers who prefer less expensive machines with fewer options and limited capabilities to high-end placement equipment.
The Vantis uses a single-beam positioning system and supports a limited number of heads, cameras, and configurations. It delivers 16 500 cph (max).
According to Aaron Saxton, business development manager for mid-range products, "Increased manufacturing in China coupled with a down market has created a very competitive landscape. Competitors who were once considered low-end equipment manufacturers, are suddenly in a very strong position because of an increased emphasis on purchase price." Aaron adds, "The Vantis will allow Universal to compete in the mid-range marketplace and introduce additional value through our traditional strengths - robust equipment, expertise, service, and support - things you seldom get from companies offering just a low price."
Manufacturers in the consumer electronics segment are the primary targets for the Vantis. According to Gene Heiser, vice president of corporate sales and marketing, "We will leverage the strong relationships developed thanks to our through hole products with consumer electronics producers like CHMF, TCL, Haier, and Hisense, and a large pool of small- to mid-scale CEMs supporting the production of both local and Japanese consumer products. We intend to place the Vantis in those facilities."
From the editor's desk: Inspiring the next generation Technews Publishing
News
Welcome to the August issue of Dataweek. Peter Howells is still on leave, so I am back for this issue. I hope you enjoy the content and find value in it.
August is Women’s Month in South Africa, ...
Read more...Procurement is becoming a competitive advantage RS South Africa
News
As mining, manufacturing and industrial businesses continue to navigate rising costs, supply chain disruption and increasing pressure to improve operational performance, procurement and inventory management have become strategic business priorities rather than simply administrative functions.
Read more...Omniflex delivers ICCP systems across London Omniflex Remote Monitoring Specialists
News
Omniflex has supplied impressed current cathodic protection (ICCP) systems for a range of prominent buildings across London, helping to protect reinforced concrete structures from corrosion and extending their service life.
Read more...MTN celebrates 80 Western Cape digital graduates
News
Eighty unemployed young people from across the Western Cape have successfully completed MTN South Africa’s Digital Skills for Digital Jobs (DS4DJ) programme, earning accredited qualifications in Data Analytics, Systems Development and Cybersecurity.
Read more...Rooibos heads to space
News
A South African scientific initiative linking agriculture and space research has officially launched today with the Rooibos in Space programme at Parklands College’s Innovation Centre in Cape Town.
Read more...Engineering trust in South Africa’s SMT sector ZETECH ONE
Manufacturing / Production Technology, Hardware & Services
From a small Johannesburg start-up to a trusted SMT technology partner, Zetech One has spent four decades helping South African electronics manufacturers improve production quality, efficiency and reliability.
While every effort has been made to ensure the accuracy of the information contained herein, the publisher and its agents cannot be held responsible for any errors contained, or any loss incurred as a result. Articles published do not necessarily reflect the views of the publishers. The editor reserves the right to alter or cut copy. Articles submitted are deemed to have been cleared for publication. Advertisements and company contact details are published as provided by the advertiser. Technews Publishing (Pty) Ltd cannot be held responsible for the accuracy or veracity of supplied material.
printer friendly version